The average e-commerce conversion rate is 1.5% to 3%. If yours is below that, you're leaving revenue on the table from traffic you're already paying for. This audit maps every step of your customer's journey.
Mapping exactly where revenue leaks out of your store.
To identify the exact pages and steps where visitors abandon the purchase journey.
Low conversion rates, high cart abandonment, and poor mobile performance.
UX redesigns, checkout flow simplification, and device-specific optimizations.
Where you're losing sales, why visitors leave, and exactly what to fix to increase conversions.
Which stage of your sales funnel is losing the most potential customers.
Which checkout steps or issues are preventing customers from completing purchases.
Which landing pages and traffic sources are failing to engage visitors.
Where visitors hesitate, get lost, or exit during their journey.
Which devices, traffic sources, and patterns are driving cart abandonment.
Which UX, mobile, and funnel improvements have the strongest potential to increase conversions.
Every step of the funnel dissected to find the exact drop-off point.
Data Analyzed: Landing Page, Product Page, Add to Cart, Checkout, Purchase.
We analyze every step of your sales funnel to identify where visitors drop off and which stage is costing you the most potential purchases.
Data Analyzed: Cart abandonment by device, traffic source, product category, and time period.
We identify where and when customers add products to their cart but leave without completing their purchase. By comparing different devices, traffic sources, and product categories, we uncover patterns that point to the most likely causes of abandonment.
Data Analyzed: Checkout steps, form fields, payment flow, device performance, and other friction points.
We analyze what happens after customers begin checkout and identify exactly where they leave before completing their purchase. This helps uncover unnecessary steps, confusing fields, payment issues, or other friction that may be costing you completed orders.
Data Analyzed: The paths visitors take through your website, including entry pages, product views, key actions, and exit points.
We trace how visitors move through your site, where they engage, where they hesitate, and where they leave. This reveals navigation patterns and potential friction points that are difficult to identify from overall website metrics alone.
Data Analyzed: Bounce rate, engagement rate, and visitor behavior across traffic sources and landing pages.
We identify which traffic sources and landing pages are attracting visitors who leave quickly without meaningful interaction. This helps reveal where the landing page experience or message may not match visitor expectations.
Data Analyzed: Conversion rates, funnel performance, and checkout behavior across mobile and desktop visitors.
We compare how mobile and desktop visitors move through your funnel and identify where the mobile experience is underperforming. This helps pinpoint specific UX, product-page, or checkout issues that may be costing you conversions.
CRO Audit Report (6-9 pages)
Step-by-step funnel analysis covering drop-offs, cart abandonment, checkout friction, landing pages, user journeys, and device performance.Conversion Leak Map
Visual breakdown showing exactly where visitors leave your funnel and where the biggest conversion opportunities exist.Prioritized Fix List
Every recommended change ranked by potential conversion impact, with the highest-value fixes prioritized first.Device-Specific Recommendations
Separate action plans for mobile and desktop when conversion performance differs significantly.Cart & Checkout Recovery Recommendations
Specific recommendations to reduce cart abandonment and improve checkout completion.Quick Win vs. Long-Term Fix Separation
Changes you can implement this week versus improvements that require additional development work.45-Minute Strategy Call + 2 Weeks Email Support
Walk through the findings, prioritize implementation, and get guidance as you begin making changes to your site.Turn your CRO audit into an ongoing conversion monitoring system. Instead of manually checking funnel performance, get a centralized dashboard that continuously tracks your most important conversion metrics and highlights emerging issues.
Keep your conversion performance visible at all times and quickly identify funnel drops, checkout issues, and emerging opportunities without repeatedly rebuilding the analysis manually.
Everything you need to know.
One-time investment · Delivered in 7–10 days